Build Your Confidence, Not Your Fear

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Fear and excitement prompt the same neurological responses. Think for a moment about what happens to you physiologically when you are really, really afraid. Your heart races, your palms sweat, your breath gets faster and shorter, and your stomach teems with butterflies. Well, guess what? Those same physiological responses happen when you are going to have sex!

Fear and excitement are both high-arousal states. While there are almost no neurological and physiological differences, there is one critical distinction: you experience fear as displeasure, and you experience excitement as pleasure. It follows that you move toward situations that provide pleasure and you avoid situations that provoke displeasure.

What if you could learn to convert your feelings of fear into feelings of excitement? tweet this

It’s possible! By utilizing the idea of a protective frame, you can shift your focus from doing things to reduce fear to doing things that will increase your confidence.

Learn more in this short video!


Bill Treasurer

About Bill Treasurer

Bill Treasurer is a bestselling author, leadership consultant, and creator of Q Cards. He is the founder of Giant Leap Consulting, a courage-building company, and the author of the international bestseller, Courage Goes to Work. His workshops have been taught to thousands of executives in eleven countries on five continents. For more than two decades, Bill has designed and delivered programs for emerging and experienced leaders from such organizations as NASA, Saks Fifth Avenue, Lenovo, eBay, UBS Bank, Spanx, the Pittsburgh Pirates, and the U.S. Department of Veterans Affairs. Prior to founding Giant Leap Consulting, Bill served as an executive in Accenture’s change management and human performance practice, eventually becoming the $35 billion company’s first full-time internal executive coach.

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